Whiskey Web and Whatnot is a top 10% podcast
Sponsorships provide multi-channel exposure across Audio, Video, and Social Media.
We blend technical depth with premium lifestyle content, covering web development, software architecture, and fine whiskey. Our audience is a bunch of tech nerds; Engineering Managers, Software Architects, Web Developers, and Backend Engineers.
We're offering shared access to a 2026 tech audience through all the most popular channels.
Reach
Top Listeners By Location
A 3-month partnership delivers 300,000+ targeted impressions.
Unlike ephemeral ads, our host-read sponsorships are baked into the content, providing evergreen value that continues to drive awareness and conversions long after the episode airs.
Case Study
Warp ran 90 days with us. Hear what it sounded like.
A host-read campaign, baked into the feed, surfaced across audio, video, and social.
The Drop
- Have a bottle of whiskey or software product reviewed
- Honest, positive mention during Whiskey and/or Whatnot segments
$250 / per episode
The Label
- Ad on our website or in the show notes
- Placed prominently on main page and show notes
- Consistent exposure outside of the audio feed
$250 / per episode
The Distiller's Cut
- A baked in, high-trust host read pre-roll ad
- 30-seconds
$500 / per episode
The Spirit Maker's Cut
- A baked in, high-trust host read pre-roll ad
- 60-seconds
$1k / per episode
The Crate
- 4x 30-second host-read ads
- 4x website & show notes placements
- Perfect for consistent monthly presence
$2.4k / per month
The Full Barrel
- Our flagship monthly sponsorship
- 4x 60-second host-read ads
- 4x website & show notes placements
- "Presented By [Your Company]" in episode titles
- Social media mentions for each episode